Marketing for Self-Publishers: My Successes and Failures of 2015

It’s very tempting to believe that the exploding popularity of self-publishing has revolutionized literature in all the right ways.  After all, anyone with a computer and a word processor can … Continue reading Marketing for Self-Publishers: My Successes and Failures of 2015

Hey, Traditional Authors: Self-Publishing Isn’t the Easy Way Out

NB: In case you’re interested in winning a copy of Dark the Night Descending, even though it’s self-published, I’m giving away five books on Goodreads right now! Twitter is great … Continue reading Hey, Traditional Authors: Self-Publishing Isn’t the Easy Way Out

Should Self-Published Authors Get Paid by How Much You Read?

The Internet, that great and glorious money-making venture, has done some amazing things for the humble self-published author.  As a marketing platform, it is unparalleled in scope – and with … Continue reading Should Self-Published Authors Get Paid by How Much You Read?

Goodreads Ratings and the Curse of the One-Star Review

For those returning visitors who may be finding yourselves a bit disoriented, welcome to the new Inkless, fresh from a facelift and chemical peel.  Feel free to poke around and … Continue reading Goodreads Ratings and the Curse of the One-Star Review

Amazon Scraps Breakthrough Novel Award in Favor of Kindle Scout

Well, it looks like I got my (very irritating) ABNA experience on the books just in time.  The Amazon Breakthrough Novel Award is officially kaput, according to an announcement on … Continue reading Amazon Scraps Breakthrough Novel Award in Favor of Kindle Scout

Do Facebook and Goodreads ads work for self-publishing authors?

Web ads. Ugh. Flashy, annoying pop-ups and distracting sidebars; exhortations for products you don’t really care about; “targeted” pitches for lard clarifiers and chimney collars and one weird trick that … Continue reading Do Facebook and Goodreads ads work for self-publishing authors?

What’s the difference between indie, small press, and self-publishing?

With the sudden blossoming of self-publishing, there have been various attempts to codify the movement that is leading away from (or at least providing more options in addition to) the … Continue reading What’s the difference between indie, small press, and self-publishing?

Smashwords survey provides sales tips for self-published authors

Self-publishing authors may want to think twice about that fantastic free promotion they’ve been planning, according to the newest data from Smashwords, because it won’t go nearly as far as … Continue reading Smashwords survey provides sales tips for self-published authors