Goodreads Ratings and the Curse of the One-Star Review

For those returning visitors who may be finding yourselves a bit disoriented, welcome to the new Inkless, fresh from a facelift and chemical peel.  Feel free to poke around and … Continue reading Goodreads Ratings and the Curse of the One-Star Review

Do Facebook and Goodreads ads work for self-publishing authors?

Web ads. Ugh. Flashy, annoying pop-ups and distracting sidebars; exhortations for products you don’t really care about; “targeted” pitches for lard clarifiers and chimney collars and one weird trick that … Continue reading Do Facebook and Goodreads ads work for self-publishing authors?